The Facebook Pixel is a code for your website that can help enable an individual to measure, optimize, and build audiences for their individual ad campaigns on Facebook. The Facebook Pixel, simply put, is used for ad optimization for your website and business. If you would like to create a Facebook Pixel on your website, you can do so in the following steps: [Read More]
There are so many ways to engage potential customers online that it’s pretty difficult to understand what marketing methods are the most effective. One sure-fire way to engage both existing and potential customers, spread brand awareness, and increase your sales is through video content. Video content is a great medium because it’s a fun and easy way people can engage with your brand, and live video creates even more brand excitement. Here are six reasons to use live video to grow your business. [Read More]
Earlier this month, LinkedIn began rolling out a new platform. Their new platform will offer several upgrades, a new design and interface, and some exciting new features. Here is everything you need to know about the new LinkedIn and what it will mean for your business. [Read More]
If you haven’t entered into the world of Instagram stories yet, then it’s about time. This addition to the Instagram platform has blown up over the last several months and will continue to reign supreme in the coming year.
Here’s a little background…
In 2012, Facebook bought out Instagram and has been running it ever since. It tried to do the same with Snapchat, but Snapchat said, “no thanks.” Well, Mark Zuckerberg and friends understood the power of Snapchat, so they decided to make their own version of it by creating Instagram Stories. [Read More]