Instagram Launches Multiple Account Switching

Lindsay MauchInstagramLeave a Comment

If you’re a social media marketer, you might be jumping for joy on this week’s news from Instagram. A couple weeks ago it was rumored that Instagram was working on a multiple account view for the popular photo app and yesterday it was confirmed that Instagram will begin rolling out Multiple Account Switching on iOS and Android starting this week. … Read More

Emojis: Yay or Nay?

Lindsay MauchSocial MediaLeave a Comment

A look at emojis, which platforms they work best on, and when and when not to use them. Include examples of great use of emojis (like Stephen Curry’s tweet after the Golden State Warriors won the 2015 NBA Finals) and some not so good ones.

The Live Broadcasting Landscape

Lindsay MauchEmerging PlatformsLeave a Comment

Periscope, Meerkat, and now even Facebook are getting into the live streaming game. Celebrities of all types are embracing live streaming and figuring out creative ways to make the service useful to the audience at large. We are bound to see many more imaginative ways to broadcast things and get good attention from them.