Looking for ways to increase your Facebook Engagement on your Business Page? We came up with 5 ways that can help you boost your reach starting today.
1) Create Good Content – I know this goes without saying that we should always be putting out good content for our follows, but there are certain types of content that attract more engagement and cause better organic reach. Try using a compelling image, a strong call to action and simple copy. Engage your followers by asking them a question that they will want to answer and talk with them, not at them. Do your research behind the scenes to know what your followers truly want to see and hear. [Read More]
With Instagram’s recent launch of Instagram Stories, many have been wondering if it’s worth it to have another platform to update on social media. After all, Instagram Stories are almost a carbon copy of Snapchat Stories and you don’t have to have another platform to manage. So is it worth it to continue using Snapchat? How do you effectively measure Snapchat ROI? We still see a lot of value in using Snapchat if your brand is looking to reach the younger or “digitally dependent” generation. We wanted to give you some insight on how to measure Snapchat ROI as you consider your use of this platform. So, let’s take a look: [Read More]
The latest social media platform to make a huge impact on the digital landscape is Snapchat. We posted an article recently talking about whether or not to use Snapchat for your business. People are using the storytelling functionality of the platform to engage with customers and clients in a deeper fashion by conveying a rich story. It makes sense to reach people of a higher level!
So, where there is greatness comes copying and this situation is no different. Another powerhouse social media platform decided to pursue the storytelling aspect and add a new element to how it performs. Welcome Instagram (child of Facebook) and their new storytelling feature that they hope will rival Snapchat and their success. [Read More]
So you want to do a Facebook Live broadcast or your marketing EVP just emailed you and asked “when are we doing one of these Facebook live events?” Before you immediately jump in and get on Facebook and go live, make sure some planning takes place.
Start by picking the type of live event you’re going to cover. An interview or describing a new product are two great options to start with to see how things go. This can be a difficult step in the process because having good subject matter is key to a successful broadcast. It can be tough picking but go ahead, choose a topic, and go for it. If it doesn’t work so well, then pivot to another subject or style. [Read More]
Made in Los Angeles is coming to General Assembly the week of June 20th-24th. Clear your calendar and get ready for a week of interactive panels, chats, workshops, and happy hours with LA’s expert makers! Join General Assembly for panel discussions focused around the future of some of LA’s key communities: Technology, Food, Design, Health, tools for Entrepreneurs, and more. Made in Los Angeles will wrap with a groovy party Friday night courtesy of Flash Dance and Joymode. [Read More]