We 💙our tools of the trade – the ones that help us make our digital marketing dreams come true! Wouldn’t it be great if there was a one-size-fits all tool? Fortunately, we get to do this fabulous work as digital marketers and these tools help us get the job done. Tools we use: klaviyo, slack, google analytics, asana, Microsoft authenticator, … Read More
3 Reasons We Switched From Mailchimp to Klaviyo
Are you considering making a switch from your current email service provider to Klaviyo for your email marketing needs? In this blog, we will cover the top three reasons why we made the switch from Mailchimp to Klaviyo and how it has improved our email marketing strategy. We’ll discuss why Klaviyo is better for personalization, automation, and creating targeted campaigns. … Read More
What’s Hot and What’s Not in Email Marketing in 2023?
As we enter 2023, email marketing is still one of the most important elements of a successful digital marketing strategy. Email marketing is an ever-evolving industry and one that is constantly changing to keep up with the times. While email marketing has come a long way, there are certain tactics that are simply no longer effective. In 2023, there’s no … Read More
All About Klaviyo
If you were looking to get more sophisticated with your email marketing and actually send email to your audience based on behavior for example on the web then Klaviyo is a great option.
Getting Started with Email Marketing
Curious about getting started with email marketing for your business? In this video, our Founder Lindsay Mauch shares key tups and what you need to consider when getting started with email marketing. View this post on Instagram A post shared by Digital Marketing Agency (@ltmdigital) Email is an Owned Marketing Channel First of all, email is an owned marketing channel. … Read More
Why Email Marketing is Still Relevant
Email marketing is a form of direct marketing that uses email, or electronic mail, to communicate a message to an audience. Email has been a viable form of digital communication for several decades, and while it may seem irrelevant when compared to other more prevalent digital communication platforms, such as social media, it is still just as relevant today as … Read More
3 Reasons Why You Should Incorporate Email Into Your Marketing Strategy
With all the new online marketing strategies from content management to social media, the best marketing tool is often overlooked. Email marketing is still the gold standard for online marketing because it has a high rate of ROI. Your email list is one of your greatest tools because it is an easy and inexpensive way to connect with people who … Read More