Why You Should Incorporate YouTube Shorts Into Your 2024 Marketing Strategy

Camari Carter HawkinsUncategorizedLeave a Comment

Short form content is on the rise! YouTube Shorts emerges as a key player, riding the wave of the success of platforms like TikTok. In this blog, we delve into why YouTube Shorts deserves a central place in your content strategy for 2024. Riding the Short-Form Content Wave YouTube Shorts is at the forefront of the short-form content movement. Audiences … Read More

3 Savvy Steps to Prepare for Black Friday & Cyber Monday

Camari Carter HawkinsUncategorizedLeave a Comment

Are you ready to kick off the holiday shopping season with a bang? Black Friday is just around the corner, and for small businesses, it’s an incredible opportunity to boost sales and connect with new customers. With a little preparation and a dash of creativity, you can make this Black Friday a success for your business. 1. Plan Your Promotions … Read More

How to Understand Social Media Metrics

Camari Carter HawkinsUncategorizedLeave a Comment

Have you ever scrolled through your feed, admiring posts and videos, and wondered, “How do they measure all of this?” Well, get ready, because we’re about to take you on a journey into the world of social media analytics and metrics! The Mystery of Impressions and Reach Imagine you’re hosting a massive event, and your fabulous fireworks display catches everyone’s … Read More

How to Schedule Posts on Social Media

Camari Carter HawkinsUncategorizedLeave a Comment

Whether you’re a business owner, a content creator, or a social media enthusiast, the ability to schedule posts on social media platforms can be a game-changer. By leveraging scheduling tools and techniques effectively, you can save time, maintain consistency, and optimize your social media presence. In this blog post, we provide you with valuable insights to help you master this … Read More

The Power of Video Content: Why Video Should Be a Key Part of Your Social Media Strategy

Camari Carter HawkinsUncategorizedLeave a Comment

If “Content is King,” then video is the kingdom. In this fast-paced world, videos have emerged as a dominant force in the realm of social media marketing. Videos captivate, entertain, and inform and have become an indispensable tool for businesses and individuals alike. In this blog post, we will explore the power of video content and why it should be … Read More

Will ChatGPT and other AI Content Creation Tools Replace Content Writers, Social Media Managers, and Marketers?

Camari Carter HawkinsUncategorizedLeave a Comment

Are you wondering about the career impact of ChatGPT and AI Tools? A helpful perspective is to consider how to leverage ChatGPT and AI tools to our advantage and use them as a tool that helps us do our jobs better, faster, and more efficiently. Here are 3 ways we are using AI to our advantage: 💡 Idea Generation – … Read More

The Three E’s of Social Media: Educate, Entertain, and Engage

Camari Carter HawkinsSocial Media, UncategorizedLeave a Comment

Social Media strategies vary depending on industry, but one thing that is constant – there are three categories your social media strategy should incorporate. In this blog, we will discuss the Three E’s of Social Media and how you can incorporate them into your social media strategy in an authentic way that can work well with your business. Educate When … Read More

How to Pick the Right Social Media Platforms for your Business Based On Industry

Camari Carter HawkinsSocial Media, UncategorizedLeave a Comment

Whether you have a start up business or have been operating for quite some time, it is helpful to make sure your brand is visible on the right platforms. There are dozens of social media platforms to choose from and if you are getting started, it could be overwhelming choosing the right platform. That’s why we’re here to help! Although … Read More

Our Favorite Asian American Pacific Islander Content Creators and Business Owners

Camari Carter HawkinsUncategorizedLeave a Comment

Our Favorite Asian American Pacific Islander Content Creators and Business Owners May is Asian American and Pacific Islander Heritage Month! The purpose of this month is to pay tribute to the generations of Asian and Pacific Islanders who have enriched America’s history and are instrumental in its future success. In this blog, we will pay tribute to some of our … Read More