Our most popular Strategy service offering is our Digital Marketing and Social Media Audit & Strategy. This is designed for businesses and brands who are serious about investing in social media marketing and looking for a defined strategy and roadmap to achieve their business goals. The final document is delivered in both a PDF and spiral bound notebook for easy reference and guidance-at-a-glance. Here’s how it works:
Social Media Audit:
To figure out where you’re going, it’s important to know where you’ve been. This is why we start with an analysis of your current social media platforms. Audits usually aren’t fun, but this kind is! Knowing what you’ve been doing, how it’s working (or not), and where you stand amongst your competitors and in the larger framework of business branding is massively important in determining effective social strategy. We thoroughly analyze your brand and your brand’s current social media usage in comparison to industry averages and trends. We critically assess your target audiences, your competitors, your brand voice, and your unique offering in the marketplace. We assess the current and future trends in your specific vertical and provide specific recommendations per platform.. We get all the facts, get them straight, and know where things stand.
Social Media Strategy:
Once the Social Media Audit is complete, we use this research and analysis to put together a customized Social Media Strategy for your brand with specific strategies for each individual platform as well as cross-platform communication. We develop content strategy to meet your specific business goals and objectives for social. We create the tools and templates to execute that plan, and set you up for successful social media that attracts, engages, and retains followers and drives sales.
Social Media Management:
After the Social Media Audit and Strategy are complete, you can execute the strategy with your in-house team or hire us to do it. We can be involved as consultants or managing your social media strategy in its entirety. You can learn more about our Social Media Management services here.
“LTM Digital really invested the time to get to know our brand. It wasn't just about what they think works in social media. it was about what will specifically work for us.”Nô Lopes, worked with LTM Digital on the go-to-market strategy of a Brazilian food brand in the United States.
2447 Pacific Coast Highway, Floor 2
Hermosa Beach, Ca 90254