Short form content is on the rise! YouTube Shorts emerges as a key player, riding the wave of the success of platforms like TikTok. In this blog, we delve into why YouTube Shorts deserves a central place in your content strategy for 2024. Riding the Short-Form Content Wave YouTube Shorts is at the forefront of the short-form content movement. Audiences … Read More
If “Content is King,” then video is the kingdom. In this fast-paced world, videos have emerged as a dominant force in the realm of social media marketing. Videos captivate, entertain, and inform and have become an indispensable tool for businesses and individuals alike. In this blog post, we will explore the power of video content and why it should be … Read More
We 💙our tools of the trade – the ones that help us make our digital marketing dreams come true! Wouldn’t it be great if there was a one-size-fits all tool? Fortunately, we get to do this fabulous work as digital marketers and these tools help us get the job done. Tools we use: klaviyo, slack, google analytics, asana, Microsoft authenticator, … Read More
Are you considering making a switch from your current email service provider to Klaviyo for your email marketing needs? In this blog, we will cover the top three reasons why we made the switch from Mailchimp to Klaviyo and how it has improved our email marketing strategy. We’ll discuss why Klaviyo is better for personalization, automation, and creating targeted campaigns. … Read More
A lot of times I meet with business owners and creators and influencers who just say I have a hard time managing how I create content for my business. And what should I be looking for? What are some tips and tricks. Sometimes it’s just so hard to think about having all these different assets and how do I take them and use them in a way that makes sense for my business. For social media and not only social media but for my marketing channel.
Goal-setting is one of the most important parts of helping a business continue to grow. It is a useful technique that can help anyone achieve what they want to and do it in a timely manner. In fact, goal-setting can be made even easier by setting SMART goals: Specific Measurable Attainable Relevant Time-bound The first letter in SMART goals stands … Read More
A lot of businesses use blogs as a means to reach out to their audience. The blog allows businesses to talk about topics in categories that relate or are compatible with their products or the lifestyle that touches their products. This means that businesses can occupy a larger mind space by being present in more than just the category of … Read More
Welcome to another week where we recap some of the big headlines in the world of social media.