How can you incorporate influencer marketing into your marketing strategy?

Prathamesh KelkarSocial MediaLeave a Comment

In 2017, brands spent over $1 billion dollars on influencer marketing on Instagram alone –that number will continue to soar in 2018. Why should businesses care? It’s no longer just another social media marketing fad. In fact, it’s currently considered the best-for-ROI and fastest-growing online acquisition channel. According to Forbes, influencer marketing has proven to be the “most effective form of advertising.” So what is influencer marketing … Read More

How to Find Influencers for your Next Marketing Campaign

Lindsay MauchInfluencersLeave a Comment

Influencer marketing focuses on key leaders within their own online communities that help spread awareness for your brand to a larger audience. Instead of marketing yourself, you are essentially paying others to get the word of your business out to others that may be interested. And word of mouth marketing can be far more effective for your business. Having influencers … Read More