Google Adwords offers a good platform for advertising online, and it also allows you to pay so that you can show up on the first page of Google search terms that potential customers may have been searching for online. The average cost per click in Google Adwords is between one and two dollars, and Adwords allows you to use pay … Read More
With the new year comes a new opportunity to capitalize on social media to grow your business. However, it is important to keep up with what is working, and not spend too much time on things that aren’t. So I’ve put together a quick list of what to focus on in 2017 so that you are investing in the places … Read More
Periscope, Meerkat, and now even Facebook are getting into the live streaming game. Celebrities of all types are embracing live streaming and figuring out creative ways to make the service useful to the audience at large. We are bound to see many more imaginative ways to broadcast things and get good attention from them.
Crowdfunding with platforms like Kickstarter (tech) or Indiegogo (arts) are all the rage with entrepreneurs trying to get funding for their business ideas. It’s a great concept where a business person solicits the masses for money to pay for a new concept or idea that can have real world benefit. But, putting together a successful crowdfunding campaign that meets a … Read More
Instagram is quickly becoming a major destination point for marketers. The platform is all abuzz with influencers and brands trying to get their message out to folks. Up until now, working with Instagram from a business perspective was tough. The reason is that the Instagram ecosystem was closed off to the world. There were no real ways to employ marketing … Read More
To Make You A Social Butterfly (Or A Fly On The Wall) Entering a Facebook group can sometimes feel like you’ve been invited to a huge party and only know one person, even worse, your friend left to get a drink an hour ago and you haven’t seen them since then. So you leave the group to never return. We … Read More