The Power of Video Content: Why Video Should Be a Key Part of Your Social Media Strategy

Camari Carter HawkinsUncategorizedLeave a Comment

If “Content is King,” then video is the kingdom. In this fast-paced world, videos have emerged as a dominant force in the realm of social media marketing. Videos captivate, entertain, and inform and have become an indispensable tool for businesses and individuals alike. In this blog post, we will explore the power of video content and why it should be … Read More

Mental Health in Digital Marketing

Camari Carter HawkinsInstagram, MarketingLeave a Comment

Mental health in digital marketing is a hot topic as many are searching for ways to create better boundaries and a healthy relationships around social media. During the month of May, our team shared their favorite tips for managing mental health while working in digital marketing. See below for tips! Lindsay Mauch’s Tip View this post on Instagram A post … Read More

Tools We Use As Digital Marketers

Camari Carter HawkinsBrand Building, Email, Facebook, Instagram, Marketing, SEO, Social MediaLeave a Comment

We 💙our tools of the trade – the ones that help us make our digital marketing dreams come true! Wouldn’t it be great if there was a one-size-fits all tool? Fortunately, we get to do this fabulous work as digital marketers and these tools help us get the job done. Tools we use: klaviyo, slack, google analytics, asana, Microsoft authenticator, … Read More

Content Creation Tips and Tricks

Lindsay MauchBrand Building, Facebook, Instagram, Instagram Stories, Marketing, Social MediaLeave a Comment

A lot of times I meet with business owners and creators and influencers who just say I have a hard time managing how I create content for my business. And what should I be looking for? What are some tips and tricks. Sometimes it’s just so hard to think about having all these different assets and how do I take them and use them in a way that makes sense for my business. For social media and not only social media but for my marketing channel.

Ask Me Anything with Lindsay Mauch

Camari Carter HawkinsBrand BuildingLeave a Comment

Where are brands seeing the most return on investment right now?

What works for one brand may not work for another brand. Your marketing mixture is kind of like your blood work and DNA, it’s all different so what works for one brand may not necessarily work exactly in the same way for another brand. But, there are two areas where I’ve seen the biggest return on investment in the last 6 months to a year for brands and specially for small businesses.

Getting Started with Instagram Reels

Lindsay MauchInstagramLeave a Comment

Are you a newbie when it comes to Instagram Reels or have you been grandfathered in with the Instagram updates? We get so many questions when it comes to Instagram Reels for business. A lot of our clients say “I’m too nervous,” “what type of content should I provide,” and “how can I incorporate this with my business?”. Well look … Read More

Creating An Introduction Post

Camari Carter HawkinsSocial MediaLeave a Comment

An introduction post is a friendly and informative way to organically connect and engage with your followers on your social media channels. This is your opportunity to share your brand’s mission and, if applicable, your personal journey. As far as your followers know, this is where your story starts.  Introduction posts can be really good for startups to share their … Read More

The Three E’s of Social Media: Educate, Entertain, and Engage

Camari Carter HawkinsSocial Media, UncategorizedLeave a Comment

Social Media strategies vary depending on industry, but one thing that is constant – there are three categories your social media strategy should incorporate. In this blog, we will discuss the Three E’s of Social Media and how you can incorporate them into your social media strategy in an authentic way that can work well with your business. Educate When … Read More